Imaginative Direct Marketing and Advertising 

News Releases:

2004

04 - 4 Fried-Cassorla elected President of PDMA

04 - 1 Fried-Cassorla delivers 576% ROI and wins PDMA's Benny Award for e-marketing

04 - 1 FCC helps DRCS Exhibit Booth Succeed

2002

02 -8 Cooper Medical Center succeeds with Fried-Cassorla Patient Recruitment letter

02 - 4 Fried-Cassorla Communications revamps ASTM International web site, traffic increases

Hedgerow Theatre's New Play Festival to feature staged readings of Fried-Cassorla's play -- Info-Boy!, May 6 & 8

2000

Fried-Cassorla Communications achieves over 300% jump in results for GMAC-RFC

1989-2000

For these releases, click HERE. In pdf form, you will find news releases on such diverse subjects as: the launch of our company; our agency and GMAC, Paul Fredrick, Merck, Scott Paper Company, VirtualNet, Oxford First Corporation, Paul Fredrick, RapidForms; seminars on direct mail and pharmaceutical marketing, the hiring of Fern Ratson; my plays being written and performed, including Info-Boy! and Nails of Love; the rock group Moby Grape; publication of Imagination That Sells, the Pharmaceutical Database Marketing Manual.